Director of Search @ Tombras, a top three 300-person indy ad agency, Chapel Hill NC
FEB 2018 - PRESENT
Leading top tier accounts and high performance teams operating within our integrated search marketing department, as well as overseeing reporting, recommendations, and implementation of campaigns that drive brand, strategy, reputation, product, and kpis.
Sr. Manager, SEO @ AmericanMusical.com, New York City area, NY
FEB 2017 - JAN 2018
Creating high level strategy and leading a full team of specialists to execute on large scale platform development, content, product / branding, and design projects, along with executive reporting (p&ls, goals, kpis) for this large music instrument ecommerce store.
Founder & CEO @ Yiveo Inc., Chapel Hill & Asheville NC
DEC 2013 - FEB 2017
Leading SEO / SEM for Carither Pediatric Group, Pacific Spine Specialists, Gynecology & Laparoscopic Surgeons, PC, MRCycles.com, Campus Cruizer Mobile App, ChiRunning, Kernodle Duke Health, Total HealthcareMD, Jones Institute, Fast Chart, Raleigh Neurological, Rx Urgent Care, etc. Hiring & managing specialists to execute strategy.
Professor @ Warren Wilson College, Asheville NC
JULY 2012 - DEC 2013
Leading courses in marketing, sustainable business capstone & leadership, managing department budget & staff, hosting guest speakers (100+), organizing dept. events, writing business articles for the local newspaper, and attending conferences, i.e. Data Science Predictive Analytics, Chicago.
Director, Social Media @ FastPivot.com, Asheville NC
Jan 2010 - July 2012
Leading social media marketing for large brand accounts such as World Soccer Shop, 3M, Everlast, Candy Warehouse.
Professor @ MSU-LNU International College of Business, China
Leading courses in business communications.
Professor @ Universidad de Especialidades Espíritu Santo, Ecuador
Leading courses in management, leadership, trade agreements, and marketing.
Director, Marketing @ ChiRunning.com, Asheville NC
Leading digital marketing for ChiRunning, a revolutionary technique that was covered by all the major press at the time: NRP, Nat. Geo, New York Times, CNN.
East Tennessee State University — Graduate course, Business Data Online Metrics, 4.0
Western Carolina University — Master of Entrepreneurship degree, GPA 4.0 (focus on tech start-ups, funding & product innovation)
Francis Marion University — Bachelor of Science degree (Psychology major, Philosophy minor)
IBM — Enterprise Design Thinking Practitioner
BRIGHTEDGE — Platform Professional
QUOTES IN THE NEWS
“Corporate finance is always I’ve found a good career investment to make,” said Jonathan Poston, a director at the ad agency Tombras. “Money is the lifeblood of the modern organization, and the more we understand the levers and concepts around it, the more oriented we are to the business goals and how we fit within them.”
Source: Business Insider exclusive story: https://www.businessinsider.com/how-to-teach-yourself-corporate-finance-fast-former-mckinsey-consultant
Jonathan Poston, SEO director at the Tombras Group advertising agency, says he would prefer to hire someone with a specialized master's degree in digital marketing over someone with an MBA.
In the tech sector, an MBA is sometimes a liability and not an asset, Poston says, which is why he switched from an MBA track to a master's in entrepreneurship track when he attended business school at Western Carolina University.
Source: U.S. News https://www.usnews.com/education/best-graduate-schools/top-business-schools/articles/2019-02-04/how-having-an-mba-on-your-resume-affects-your-career-prospects
Because Red Hat will maintain its independence through the early part of the transition, it's likely that things will remain relatively the same with respect to the e-commerce space relative, at least in the short-term, suggested Jonathan Poston, director of technical SEO at Tombras Group.
"My guess is that IBM's motive in the first place was less about controlling market supply and raising prices by buying out smaller, more competitive alternatives," he told the E-Commerce Times, "and mostly about injecting vigor into a product inventory to extend the average life cycle through a classic strategic innovation acquisitions approach. An altruistic perspective, I know -- but again, at least for the short-term, I suspect this will be the case."
Source: ecommerce times: https://www.ecommercetimes.com/story/85651.html
“An incorrect zip code can not only throw off shipping but can land a package into an almost infinite state of limbo,” said Jonathan Poston, an experienced ecommerce executive who is currently the director of technical SEO for The Tombras Group.
“For example, one $2,000 package that was meant to go to an address in East [Tennessee] went to a post office near Raleigh [North Carolina]. Hours were spent on the phone…and weeks went by until, finally, someone solved it.”
To Poston’s point, a bad address can cause big problems. To avoid the issue, automatically verify delivery addresses. If an address looks weird, call the customer.
Source: PracticalEcommerce: https://www.practicalecommerce.com/6-holiday-ecommerce-shipping-mistakes-to-avoid
Cleveland-based Jonathan Poston, SEO director at the Tombras Group, identified a few specific problems that are creating engagement and collaboration problems. Those who operate remotely in a digital space often have to over-communicate to make sure work is flowing well. Having someone in this space that doesn't know how to stay on top of things, be on time for meetings, or followups can create a major collaboration obstacle. Of course, training helps, but much of what it takes to be successful in such a position is a high degree of self-motivation.
Source: CMS Wire: https://www.cmswire.com/digital-workplace/7-obstacles-to-enterprise-collaboration-and-how-to-fix-them/
Director of Technical SEO at The Tombras Group Jonathan Poston believes that this will enable smartphones to “blend” into an environment:
“There is no question where it is heading, which all boils down to less, and more natural. Less in terms of lighter, fewer steps to get things done, and generally operated largely by voice. More natural in terms of a design that blends in with the environment, connecting the user more to the space and activity they choose, rather than compromising the moment with an interruptive phone.
“What will it look like? It will blend into the individual’s environment, and thus look like part of the atmosphere, a piece of you. How that translates will likely be a thinner, and thinner version of hardware, until the interface becomes holographic, and the hardware is mounted into the surrounding. Only when travelling away from infrastructure, will a carryable be needed.”
New York City NY, Cleveland OH, Dalian China, Guayaquil Ecuador, Asheville NC, Florence SC, Knoxville TN, Chapel Hill NC, Wilmington NC, Charleston SC
Jeff's Blue Origin launched a rocket today (12/11/19), it's 12th test, towards the goal of eventually starting a space tourism industry. Of course it went as planned and did what he thought it would do. But it took him a long time to get to where he can launch rockets into space. In fact, he had to build a super mega online retail platform everyone is familiar with, as Amazon, in order to fund his space dreams.
|source: blue origin rocket launch google search results|
What this probably means to the rest of us is that in 10 or 20 years we can buy space drones on Amazon capable of going to the edge of space, and in 50 years, all the way to the moon. What this will mean to humanity overall is that maybe some discovery Blue Origin makes creates some difference in our lives. For example I could see one of his rockets somehow connecting with alien life that gets caught on the windshield that will give us insights into the visitors we eventually want to visit.
Maybe Blue Origin rockets will shift into mining for gold from asteroids in order sell them on a future "AMZN SPACE GOLD" platform. Ironically this Amazon gold will be such a unifying element bringing all of the world citizens together. Amazon can then leverage that platform to collect taxes from everyone in the world...because Amazon knows something about avoiding taxes it will make sure no one goes without paying their taxes.
With those taxes everyone gets a container house which will be stacked and turned inward into giant malls ten miles high and ten miles deep. Then aliens visiting the planet wishing to sell their merchandise will have access to these malls and all the world's shoppers. Might as well name Earth - Planet A (mazon).
Disclosure: Naturally this parody is not intended to be representative of the truth but a fun way of imagining how Jeff / Amazon / Blue Origin's ventures could affect us in some fictional alternate timeline. Who knows where Amazon's space program will really take us, maybe exactly where they say.
Free Robinhood App Stock For My Friends
|Source: Robinhood free stock screenshot|
William (my first name) referred you so you get a free stock. Claim this stock now without investing money first: https://join.robinhood.com/williap1984*In addition to asking for your whole name, Robinhood also asks all the other fun questions like social security number, etc., just like going to a real bank and having the specialist administer a very uncomfortable CIA background check.
I will say I like it so far, but maybe that's because I'm up $11 for today's earnings.
Case Western Reserve University Business Students Learn SEO From Jonathan Poston
|Photo by Dr. Ghosh of Jonathan Poston speaking on SEO at CW|
In the late winter of 2019, when it's still snowing and icing and generally being colder than Christmas in space in Cleveland OH, Jonathan Poston received an email from a Case Western Reserve University professor, as follows:
And, a follow up email:
On Tue, Jan 1, 2019 at 12:43 PM Somali Ghosh <...@case.edu> wrote:Dear Mr Poston, Happy New Year! Thank you for confirming your availability on Feb 14th (10-11 am). I am providing some details below.I would appreciate it if you could please share the presentation with me at least two days prior to the presentation so I can bring handouts for my students. Class size 20-25, junior/senior level undergraduates, who will have done some theory on SEO by the time of your presentation.Most will be marketing majors/minors.Course name: Strategic Internet MarketingClass Day/time: Feb 14th (10-11 am)Class Room: PBL 118 , first floor room in Peter B. Lewis Building also called the Weatherhead School of Management.( 11119 Bellflower Road, Cleveland 44106).Parking Instructions: Please park in the Severance Garage only (Parking Lot 29, 11172 East Blvd, Cleveland, OH 44106 ) and please remember to bring the parking ticket with you so I may get it validated. I can get tickets validated for this garage only
On Fri, Feb 8, 2019 at 8:36 AM Somali Ghosh <...@case.edu> wrote:Hi Jonathan, I wanted to drop a friendly reminder for your upcoming presentation to my strategic internet marketing class. We are eagerly awaiting your presentation.I am giving the details below for your convenience:Course name: Strategic Internet MarketingClass Day/time: Feb 14th (10-11 am)Class Room: PBL 118 , first floor room in Peter B. Lewis Building also called the Weatherhead School of Management.( 11119 Bellflower Road, Cleveland 44106).Parking Instructions: Please park in the Severance Garage only (Parking Lot 29, 11172 East Blvd, Cleveland, OH 44106 )
Showing up that day, I stopped by the Starbucks on Case Western's quaint campus (it really is beautiful over there near Cleveland's art museum) to prep, and then went over to the Peter B. Lewis Weatherhead building to meet up with Professor Ghosh to speak with the class.
When the class came in I ran through the presentation on SEO, created by BrightEdge (they had someone who was supposed to come along but something came up and she could not make it). It was a nice course on the fundamentals of SEO, and the students were super attentive and had great questions at the end.
Definitely recommend the experience for anyone who enjoys giving guest lectures and presentations for university students.
Disney Stock Down Why, The Mandalorian Hit Job
Mandalorian ratings by review outlet
95% Rotten Tomatoes
Disclaimer: mostly joking about this being the sole reason Disney's stock is down. You would think that by being the sole provider of entertainment in America, with the biggest theme parks from coast to coast, and ownership of the entire Marvel Universe and most of Star Wars, Disney would be the best stock pick ever...but alas.
How To ID Trees In Fall & Winter
Map & List of Start-Ups | Raleigh, Durham, Chapel Hill Triangle NC
|Map List of Start Ups in Raleigh Durham Chapel Hill Triangle NC|
Making a Case For a Product To Protect Surfers & Swimmers From Stingray Barb StingsAfter stumbling across Brian Chernicky's article on there being no stingray resistant surf booties for sale online, I literally could not believe that there was no product in existence that offers surfers and swimmers real protection from stingrays, so here is the case for someone / company making a product that offers some help to the tender feet of those who dare to enter ocean waters where this creature with a razor sharp tail hides in the sandy shallows waiting to be stepped on!
|Photo by Fernando Jorge on Unsplash|
The ProblemProducts are developed by start-ups and corporations because they solve a problem. The problem in this case is that tons of people get injured by the stingray every year. In fact, according to CNN, in October of 2019, 176 people were attacked and stung in a single day at Huntington Beach California. This is not like a bee sting where one who is not allergic can easily brush off the pain - if you get stung by the same animal that stabbed the beloved Steve Erwin through the chest I might add, there is often or most likely the need to seek medical help in order to check to make sure the barb fragments are out of the affected area and if not then they must be surgically removed. Okay, so not only is the problem the threat of physical injury from the barb stab, and ensuing possible infection and complications, but now a little math: 176 x average cost of an urgent care visit = $$$$ (*please comment if you know the answer)
Similar Successful Products: Snake Bite Proof BootsSnake proof boots which helps hunters or anyone planning to walk through high grass or the woods, or deserts, or wherever vipers might strike are insanely popular, yet do we hear of any day in the USA where over 100 people were bitten in one spot by snakes? By the way 4783 people search for snake bite proof boots per month.
Competitive Products Already in ExistenceThere are these products already out there which are really designed as wading boots and guards to protect those fishing in areas where stingrays might be lurking, at nearly $70. They would be much different than a product designed as a best stingray protection product for surfers or swimmers in that that kind of product would need to be much less bulky, and way more stylish, at way less cost. Here we can start seeing some of the obstacles to designing stingray resistant booties, or socks for that matter.
Competing Against Natural Methods of Prevention
Limited Application - Making a Choice
Stingray Trademarks and Patents
Issues With Legal Claims
No Other Products Marketed As Stingray Boots
What Materials Are Actually Stingray Proof?
Where To Source Stingray Proof Boots?
PR Stunt Not To Do!
During my tea time product dev research which I love to do on my off time, I looked these up and they were available, so I purchased them (and will gladly let them go super low if you end up bringing this product alive to save the surfing and swimming soles, legs, ankle, etc. of the world.
I played around with some logo ideas too, like this:
The Short Cut On How To Find A Clovis Point (Spear Head or Arrow Head): Buy One
|Source: ebay, screenshot of arrowheads / clovis points for sale online|
UNC Chapel Hill, NC State & Duke University's Lectures Open To The Public
- UNC Chapel Hill public lectures / calendar events link: https://www.unc.edu/events/ (You can also drill down into the event calendars of specific schools within each university. For example, here is the one for UNC Chapel Hill's business school: https://www.kenan-flagler.unc.edu/events/ (which is mainly & unfortunately advertising for its MBA etc. programs). And, another way people find out about events is via each school's Twitter, for example: https://twitter.com/kenanflagler)
- COLLEGE OF ARTS & SCIENCES
- SCHOOL OF GOVERNMENT
- HUSSMAN SCHOOL OF JOURNALISM AND MEDIA
- ADAMS SCHOOL OF DENTISTRY
- THE GRADUATE SCHOOL
- SCHOOL OF MEDICINE
- SCHOOL OF EDUCATION
- SCHOOL OF INFORMATION AND LIBRARY SCIENCE
- SCHOOL OF NURSING
- ESHELMAN SCHOOL OF PHARMACY
- KENAN-FLAGLER BUSINESS SCHOOL - https://www.kenan-flagler.unc.edu/events/
- SCHOOL OF SOCIAL WORK
- GILLINGS SCHOOL OF GLOBAL PUBLIC HEALTH
- SCHOOL OF LAW
- Duke University public lectures / calendar events link: https://calendar.duke.edu/
- School of Law - https://law.duke.edu/events/
- Trinity College of Arts & Sciences - n/a
- Graduate School - https://gradschool.duke.edu/student-life/events
- Divinity School - https://divinity.duke.edu/events/lectures-panels-discussions
- School of Medicine -https://medschool.duke.edu/about-us/faculty-resources/faculty-development/upcoming-events
- School of Nursing - https://nursing.duke.edu/events
- Fuqua School of Business - https://www.fuqua.duke.edu/events
- Pratt School of Engineering - https://pratt.duke.edu/about/events
- Nicholas School of the Environment - https://nicholas.duke.edu/events
- Sanford School of Public Policy - https://sanford.duke.edu/policy-connect/events
- NC State public lectures / calendar events link: https://calendar.ncsu.edu/
- NC State College of Design's public lectures: https://design.ncsu.edu/lectures/
- Poole School of Business - https://poole.ncsu.edu/
- Agricultural Institute
- College of Agriculture and Life Sciences
- College of Education
- College of Engineering
- College of Humanities and Social Sciences
- College of Natural Resources
- College of Sciences
- Wilson College of Textiles
How to Deindex, Remove & or Block a Url With The New Google Console
- remove url from google search
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iNaturalist App Responses - Time For Experts to Respond With IDs & Accuracy
|Lion's Mane Mushroom photo|
Neuromancer 2020, 2019, 2018, 2017....and, it never came out.
The New Yorker just wrote a long profile piece on William Gibson, who is the undisputed father of cyber punk movement, and from whose mind terms such as "cyber space" was born. It can be argued that movies like the Matrix and Ghost in the Shell are styled after Gibson's sci fi imaginings, especially when it comes to the classic, Neuromancer. However, for years - 10 or 15 now - there has been discussion on making the movie Neuromancer. People are searching Google with terms like Neuromancer movie 2019, Neuromancer movie 2018, Neuromancer movie Reddit, and watch online - all in hopes of catching it when it comes out or once watching it now (assuming the movie has had to have already been released).
IMDB has a movie profile for it too here, but it says that it is "in development".
I tagged William Gibson (@GreatDismal) on Twitter to ask him when the movie will be released, and I'm hoping for a response like, I'm glad you asked, what great timing, Neuromancer 2020 is coming this May!